Meridian Studio Website report

harbourline.co.uk

Harbourline Supplies · 1–31 Aug 2026
Hospitality and homeware supplies, shipped across the UK. 10 September 2026
Contents
Introduction Month in review Website overview
CMS status Updates Analytics summary
Store performance Search performance Ad performance
Email stats Form submissions Uptime & performance
SSL certificates Core Web Vitals
Introduction
Here’s your website report for August. It was a strong month across the board — store revenue more than doubled and both search and paid channels grew. As always, if anything here raises a question, just reply and we’ll talk it through.
Month in review
AI summary During the reporting period from 1 to 31 August 2026, harbourline.co.uk had a standout month commercially. Store revenue rose to £2,114.42 from £952.19 and orders doubled to 12, while organic search grew to 1,284 clicks (up 18.3%) and the Google Ads account returned £2,180 in tracked sales from £640 of spend — a 3.4× return. The August email campaign reached 4,820 subscribers at a 38.2% open rate. Website visitors rose to 630 from 594, though page views eased to 1,616 and the bounce rate climbed to 49.4%. The site held excellent uptime at 99.79% with no incidents, and Core Web Vitals stayed healthy with a good LCP of 2.3 seconds.
Website overview
Websiteharbourline.co.uk
PlatformWordPress · WooCommerce
EnvironmentProduction
CMS status
WordPress version6.6.2
PHP version8.3.12
Active themeHarbourline
Site HealthGood
Users6
Updates
Summary 14 updates were applied this period. 3 updates are currently pending.
Currently pending

2 plugin updates 1 theme update

PluginInstalledAvailable
WooCommerce9.1.49.2.0
WooCommerce Stripe Gateway8.6.18.7.0

These updates are reported for your awareness. We apply them as part of your care plan.

Analytics summary SourceGoogle Analytics
AI summary During the reporting period, the website had 630 visitors, an increase from 594 in the previous period, across 799 visits. Page views eased to 1,616 from 1,695, and the bounce rate rose to approximately 49.4% from 41.3% — worth watching as paid traffic scales.
Visitors
630
+6.1% vs prev.
Page views
1,616
-4.7% vs prev.
Visits
799
+1.8% vs prev.
Bounce rate
49%
+19.8% vs prev.
Store performance SourceWooCommerce
AI summary During the reporting period, the store generated revenue of £2,114.42, up from £952.19 in the prior period. Orders rose to 12 from 6, average order value increased to £176.20 from £158.70, and total items sold grew to 61 from 27.
Revenue
£2,114.42
+122.1% vs prev.
Orders
12
+100.0% vs prev.
Avg order
£176.20
+11.0% vs prev.
Items sold
61
+125.9% vs prev.
Top productsRevenueSold
Bamboo Bathroom Tray Set
£714
21
Compact Travel Hairdryer
£450
15
Steam Ironing Station
£372
4
Welcome Hamper Box
£285
3
Search performance SourceGoogle Search Console
AI summary During the reporting period, harbourline.co.uk earned 1,284 clicks from organic search, up 18.3% on the prior period, from 42,910 impressions. The average click-through rate improved to 3.0% and the average position rose to 12.4 from 14.1. Growth was led by wholesale and trade queries, alongside a strong branded position at 1.2.
Clicks
1,284
+18.3% vs prev.
Impressions
42,910
+9.1% vs prev.
Avg CTR
3.0%
+8.4% vs prev.
Avg position
12.4
1.7 better
Top queriesClicksImpr.Pos.
harbourline supplies
210
6401.2
hotel toiletries wholesale
142
3,9806.2
bamboo bathroom tray
98
2,4108.5
hospitality hairdryer supplier
76
1,8759.1
welcome hamper supplier uk
54
2,24011.7
Ad performance SourceGoogle Ads
AI summary During the reporting period, the Google Ads account spent £640.00 and drove 512 clicks from 28,400 impressions, producing 18 tracked conversions worth £2,180 — a return on ad spend of 3.4×. Cost per conversion was £35.56 at an average cost per click of £1.25. Shopping campaigns delivered the strongest volume.
Spend
£640.00
Budget on track
Clicks
512
+14.0% vs prev.
Conversions
18
+28.6% vs prev.
ROAS
3.4×
+0.5× vs prev.

Cost per conversion £35.56 · Avg CPC £1.25 · CTR 1.8%

CampaignSpendClicksConv.
Homeware — Shopping
£310
2147
Hospitality — Search
£210
1183
Brand — Search
£120
1808
Email stats SourceMailchimp
AI summary During the reporting period, three campaigns were sent to 4,820 subscribers in total. The average open rate was 38.2% and the average click rate 5.4%, both ahead of the prior period, with 12 unsubscribes. The “August new arrivals” campaign performed best, opening at 41.0%.
Emails sent
4,820
+6.7% vs prev.
Open rate
38.2%
+2.1 pts vs prev.
Click rate
5.4%
+0.6 pts vs prev.
Unsubscribes
12
0.25% of sends
CampaignSentOpen rateClick rate
August new arrivals2,41041.0%6.1%
Back in stock: Bamboo Tray1,18036.4%5.2%
Trade account invite1,23033.9%4.1%
Form submissions
AI summary During the reporting period, there were 9 website form submissions, up from 8 in the previous period. The “Trade enquiry” form accounted for 5 submissions and “Contact us” for the remaining 4.
Submissions
9
+12.5% vs prev.
Forms
2
FormSourceSubmissions
Trade enquiryGravity Forms
5
Contact usGravity Forms
4
Uptime & performance
AI summary During the reporting period, the website achieved 99.79% uptime with no incidents and no certificate alerts. The Lighthouse performance score was 85, and the average response time was 950 milliseconds.
Uptime
99.79%
0.0%
Response
950 ms
0.0%
Incidents
0
Downtime
1h 33m
0.0%
Cert alerts
0
Daily uptime
                                                             
2026-08-012026-08-31

 Healthy  Partial  Below 99.5%  No check

Lighthouse scores
85
Performance
 93
Accessibility
 96
Best practices
 100
SEO
Incidents this period

No outages detected during this period. 🎉

SSL certificates
EndpointExpires inStatus
harbourline.co.uk78 daysValid
Core Web Vitals SourceMobile · lab test
AI summary During the reporting period, the site’s Core Web Vitals performance score was 85. Largest Contentful Paint (LCP) was 2.3 seconds, rated good, and Cumulative Layout Shift (CLS) was 0.00, also good. Interaction to Next Paint (INP) had no field data this period.
Performance
85/100
Needs work
LCP
2.3s
Good
INP
—
CLS
0.00
Good
Thank you

Get in touch: hello@meridianstudio.co · meridianstudio.co

Meridian Studio